In this special episode of Straight Talk! recorded at the 2025 ISSA Clean Advocacy Summit in Washington, D.C., ISSA Media Director Jeff Cross sits down with Matthew Urmanski, Essity’s senior vice president of sales and marketing for North America, to discuss the impact of the Spotless Spaces Competition and the future of inclusive hygiene in the cleaning industry.
Urmanski shares how Tork, an Essity brand, partnered with ISSA to sponsor one of the awards, spotlighting exceptional facilities that go above and beyond traditional cleaning standards.
This year, the award went to Gathering Place in Tulsa, Oklahoma—a public space that redefined the restroom experience with a focus on accessibility, safety, and design for all. From wheelchair-accessible elevators to thoughtful, hygienic design, the facility sets a new benchmark for public hygiene.
The conversation also introduces Tork’s newest initiative, the Coalition for Inclusive Hygiene, to create partnerships across the cleaning industry to drive innovation, awareness, and truly accessible restroom experiences.
