Advocacy, Hygiene for All, and Innovation

How all three shape the future of public spaces

Matthew Urmanski, senior vice president of sales and marketing for North America at Essity, the parent company of the Tork brand, stood before attendees at the 2025 ISSA Clean Advocacy Summit in Washington, D.C., and told a story not just about product innovation but also about empathy, accessibility, and advocacy that goes far beyond the typical cleaning topics. Urmanski spoke of the need for leading with purpose and removing barriers to inclusive hygiene. 

Listen to his strategies and vision for the global cleaning industry.

 

Jeff Cross

ISSA Media Director

Jeff Cross is the ISSA media director, with publications that include Cleaning & Maintenance Management, ISSA Today, and Cleanfax magazines. He is the previous owner of a successful cleaning and restoration firm. He also works as a trainer and consultant for business owners, managers, and front-line technicians. He can be reached at [email protected].

Topics Tags
 

Also in Restrooms

Julio Badin, Executive Director of Gathering Place in Tulsa, Oklahoma — the proud recipient of the Spotless Spaces Award, sponsored by Tork, an Essity brand
April 3, 2025 Jeff Cross

Clean Starts with Purpose: How Gathering Place Built a Culture of Pride

April 3, 2025 Jeff Cross

Spotless Spaces Competition + Smarter Solutions: Tork Champions Inclusive Hygiene

April 3, 2025 Jeff Cross

Advocacy, Hygiene for All, and Innovation

March 31, 2025 Katrin Ferge

Dispenser Choices Influence Hygiene and Sustainability

Sponsored in Restrooms

2021 CMM Restroom Care Webinar
August 19, 2021

2021 CMM Restroom Care Webinar: Rescue Your Restroom!

October 8, 2018 Sponsored by Essity

Bring On the Crowds

September 26, 2018 Sponsored by Vectair Systems

Vectair | News, Case Studies, and More

September 24, 2018 Sponsored by Tork

Bring On the Crowds with 2018 ISSA Innovation Award Nominee Tork PeakServe® Continuous™ Hand Towel System

Recent News

Matthew Urmanski, senior vice president of sales and marketing for North America at Essity, the parent company of the Tork brand,

How Advocacy, Inclusive Hygiene, & Innovation Will Shape the Future of Public Spaces

Cintas Names Top 10 Finalists in its 2025 Custodian of the Year Contest

Coalition Calls for Reform of the EPA’s Registration Process

Measles Cases Continue to Grow as Colorado Reports its First Case

Advocacy, Hygiene for All, and Innovation
Share Article
Subscribe to CMM