Videos

Videos Archive

Lysol Pro Solutions brand
March 12, 2026 Sponsored by Lysol Pro Solutions

The Next Evolution of Air! Lysol Air Sanitizer for Modern Facilities

Products

James Nadeau with Reckitt, the company behind the Lysol Pro Solutions brand, explains the research behind that expectation and introduces Lysol Air Sanitizer.

Video
Larry Levine
February 26, 2026 Jeff Cross

Escaping the Cleaning Industry’s Race to the Bottom

Business and Management

Larry Levine, the author of Selling from the Heart, dives into what it means to inspire customers, rather than just satisfy them.

Video
Virus Busters: The Fight Against Invisible Threats
February 23, 2026

Virus Busters: The Fight Against Invisible Threats

Editorial Webinars

Cleaning & Maintenance Management's infection prevention webinar offers practical tips on how front-end workers can help stop the spread of disease-causing germs.

Video
Dean Mercado
February 19, 2026 Jeff Cross

The No-Nonsense Filter for Cutting Through the AI Noise

Business and Management

In this episode, Dean Mercado introduces a simple three-part test business owners can apply to any task before involving artificial intelligence.

Video
Jeff Carmon
February 19, 2026 Jeff Cross

The Salesperson Trap

Business and Management

In this episode, we unpack why hiring sales talent often masks deeper structural problems inside a business.

Video
ISSA Media Alert
February 10, 2026 Jeff Cross

FIFA World Cup 2026: Protecting Athlete Performance, Fan Safety, and Venue Continuity

Health and Safety

Mass gatherings on the scale of the World Cup bring millions of people into close contact across shared spaces, creating known risks for infectious disease outbreaks

Video
Dave Kahle
February 4, 2026 Jeff Cross

Closing the Deal: How the Right Question Puts You Back in Control

Business and Management

In this episode, featuring expert business coach Dave Kahle, we unpack how a single, well-crafted question can refocus conversations, build credibility, and help salespeople regain control without damaging the relationship.

Video
Linda Lybert
January 29, 2026 Jeff Cross

Where Collaboration Turns Into Action: Inside the Healthcare Surfaces Summit 2026

Health and Safety

Registration is now open for the Healthcare Surfaces Summit 2026 taking place May 5 to 6.

Video
Larry Levine
January 26, 2026 Jeff Cross

Don’t Get Stuck in the Friend Zone

Business and Management

Larry Levine, the author of Selling from the Heart, dives into what it means to inspire customers, rather than just satisfy them.

Video
Jeff Carmon
January 19, 2026 Jeff Cross

The Hidden Roadblock in Cleaning Contracts: Internal Alignment

Business and Management

In this episode featuring Jeff Carmon, a business coach with Elite BSC, we explore the core ideas behind The Challenger Customer and how building service contracting business owners can move beyond price-driven conversations.

Video
Dean Mercado
January 16, 2026 Jeff Cross

Cognitive Offloading and the Cost of Letting AI Decide

Business and Management

In this episode, Dean Mercado of Online Marketing Muscle digs into the debate of whether AI making us smarter—or quietly weakening our ability to think.

Video
Troy Harrison
January 12, 2026 Jeff Cross

What Sales Culture Really Means—and Why Most Companies Get It Wrong

Business and Management

We take a closer look at what sales culture really means and why it plays such a critical role in long-term business growth.

Video