Jeff Cross

In this episode, Dean Mercado has identified three human skills that will separate businesses that thrive in this environment from those that fall behind.

If a lithium battery is damaged, overheated, charged improperly, or internally compromised, heat can build up quickly and cause it to catch fire.

Larry Levine, the author of Selling from the Heart, dives into what it means to inspire customers, rather than just satisfy them.

In this episode, Dean Mercado introduces a simple three-part test business owners can apply to any task before involving artificial intelligence.

In this episode, we unpack why hiring sales talent often masks deeper structural problems inside a business.

Mass gatherings on the scale of the World Cup bring millions of people into close contact across shared spaces, creating known risks for infectious disease outbreaks

In this episode, featuring expert business coach Dave Kahle, we unpack how a single, well-crafted question can refocus conversations, build credibility, and help salespeople regain control without damaging the relationship.

Registration is now open for the Healthcare Surfaces Summit 2026 taking place May 5 to 6.

Larry Levine, the author of Selling from the Heart, dives into what it means to inspire customers, rather than just satisfy them.

In this episode featuring Jeff Carmon, a business coach with Elite BSC, we explore the core ideas behind The Challenger Customer and how building service contracting business owners can move beyond price-driven conversations.

In this episode, Dean Mercado of Online Marketing Muscle digs into the debate of whether AI making us smarter—or quietly weakening our ability to think.

We take a closer look at what sales culture really means and why it plays such a critical role in long-term business growth.