Americans are Reevaluating Their Cleaning Budget

A new study shows that the 'impending recession' is changing the way Americans deduce their cleaning budget

June 28, 2022

A potential impending recession has many people rethinking how much they spend on everyday cleaning products and supplies, according to a new survey from Narwal, developer of a self-cleaning robot mop/vac. America’s average cleaning budget is changing—and cleaning professionals should take note. 

Most of the approximately 1,000 surveyed individuals said they spend up to US$200 a year on cleaning products as per their cleaning budget. This aligns with the commercial cleaning products market insights for 2022. The survey also showed that Americans clean on average at least one time per week and focus heavily on the cleanliness of counters, toilets, sinks, and floors.

The survey also found many people would rather clean than hire help to do it – with a whopping 81% preferring to tackle cleaning themselves. About three in 10 people surveyed also looked at cleaning floors as therapeutic, while about half (48%) said they associate cleaning with positive feelings.

Similarly, many of those surveyed would give up luxuries such as video games (41%), alcohol (41%) and cannabis (41%) for a lifetime of always having clean floors.

 

Latest Articles

woman looking at a laptop
October 29, 2026 Jeff Cross

Don’t Let a Chatbot Decide Who You Hire

October 29, 2026 Jeff Cross

How to Stop the Revolving Door at Your Cleaning Company

October 28, 2026 Kathleen Misovic

Breathe Easy: Improving Indoor Air Quality

Sponsored Articles

Better Wiping Products Start with Sellars
October 26, 2026

Better Wiping Products Start with Sellars

October 23, 2026

What Is Cleaning Really Costing You?

October 23, 2026

120 Years of Innovation. Built for a Cleaner Future.

Recent News

Fabian Garcia

Clorox Taps Fabian Garcia as New CEO, Ushering in New Era

AI Adoption Accelerates Among Facilities Management

Climate-related Health Harms Are Growing Faster Than the Global Response