Unlocking Tech Secrets: Insights from Three Leading Software CEOs

When it comes to technology adoption in commercial cleaning, the gap between hype and reality can feel like a mile wide. That’s where three industry heavyweights—Caden Hutchens of Otuvy, Matt Gornick of OrangeQC, and Tony Maione of Smart Inspect—step in. With more than six decades of combined experience and millions of inspections across billions of square feet, these leaders know exactly where technology succeeds and where it falls flat.

During their fireside chat at ISSA Show North America, they’ll take attendees beyond the buzzwords to tackle some of the industry’s toughest challenges. Expect candid insights on why the hunt for an “all-in-one” solution could be stalling your progress, why refining processes must come before layering on tech, and what to consider before diving headfirst into building your own tools versus buying proven solutions. Their stories aren’t theoretical—they’re pulled straight from the trenches of real-world operations.

For cleaning companies hungry to modernize, this session offers more than just theory. You’ll walk away with practical steps to cut through the noise, make smarter tech decisions, and drive efficiency without the headaches. It’s a rare opportunity to learn from those who have already solved the problems you’re facing—and are willing to share the blueprint.

Don’t miss your chance to unlock the secrets that can transform your cleaning operation. Join these three leaders at ISSA Show North America and discover how to make technology your competitive advantage. Your next breakthrough might just start in this room.

Register for ISSA Show North America 2025 at issashow.com.

 

Jeff Cross

ISSA Media Director

Jeff Cross is the ISSA media director, with publications that include Cleaning & Maintenance Management, ISSA Today, and Cleanfax magazines. He is the previous owner of a successful cleaning and restoration firm. He also works as a trainer and consultant for business owners, managers, and front-line technicians. He can be reached at [email protected].

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