You’ve still got time to register for Part 1 of the Digital Marketing Demystified Series, taking place online today, Wednesday, May 24 at 1 p.m. CT, and brought to you by Legend Brands. In this FREE webinar, created exclusively for ISSA, CMM, and Cleanfax, internationally renowned marketing expert Ron Cates will cover the core elements of successful digital marketing, taking into consideration the budget and time constraints of running your business. For part 1 of this special series, Cates will specifically explore email marketing—a tactic that can yield a great return on your investment. You’ll learn the necessary strategies that will help email marketing work consistently for your business, while saving you both time and money. Cates will cover targeting, growing your list, creating content that works, amplifying email with social media, and so much more. You’ll leave the webinar ready and equipped to apply your own email marketing campaign, in ways better that many of the world’s leading brands! Advanced marketers will learn new tricks, but beginners will never feel lost. These are entertaining, fun, educational, can’t-miss sessions that will positively help with the growth of your business. Don’t miss out on this fantastic opportunity to improve your digital marketing! Register to attend today!
Commercial interior design convention and expo NeoCon 2023 will be held in Chicago, June 12–14 at THE MART. Now in its 54th year, NeoCon offers ideas and showcases innovations from more than 400 companies in the categories of fabrics, flooring, interior building products, interior finishes, and technology. Professionals representing workplace, healthcare, hospitality, retail, education, public space, and government markets will be in attendance. Along with various educational presentations, the event will feature three keynote speakers: Amy Webb, founder and CEO of the Future Today Institute; Michael Murphy, co-founder of MASS Design Group; and Michael Ford, award-winning architect and Massachusetts Institute of Technology professor. Visit the NeoCon website for more information and to register.
With so many new products being released in the flooring market, staying current is critical. On Tuesday, June 6, 2023, at 1 p.m. CT, you can learn what you need to know via the free webinar Trends in Hard Floors: What You Need to Know About Today’s Hard Floor Materials and Cleaning Systems. In this one-hour, fast-paced session, you’ll get cutting-edge advice from hard flooring industry experts and discover the latest trends in materials. You’ll also learn the most up-to-date cleaning and care practices to apply to these newer floors, as well as to your existing flooring. From cleaning techniques to safety considerations in facilities, this webinar will answer your questions about hard floors and provide you with what you need to do the job right. You’ll learn: What’s new with hard flooring products How to identify one type of floor from the other How to handle specific cleaning challenges for newer flooring materials What you need to know to onboard and use robotic and automated technology How to address concerns regarding automation and workloading/staffing How to clean and maintain floors with safety in mind When—and when not—to coat, strip, and/or burnish flooring The best ways to get warranty information from manufacturers Which flooring materials are potentially dangerous What flooring inspectors look for when called to a facility like yours And more! The expert panel includes: Jeff Cross (moderator), ISSA Media Director Jim Mannes, Shaw Industries Group Inc. national director Bill Griffin, Cleaning Consultant Services Inc. president Bob Merkt, Kettle Moraine Professional Cleaners Inc. owner. Webinar attendees can engage with panelists throughout the presentation, which will include a dedicated Q&A session. Register today!
2023 marks the 100th anniversary of ISSA—the worldwide cleaning industry association. To celebrate the occasion, ISSA has devoted a website to the anniversary. Full of information and images, the site provides a look back into the association’s history and shares the stories of industry influencers who have made a difference over the past 100 years. The site also features monthly member discounts, as well as ways that you, as a member of ISSA and the cleaning industry, can promote the anniversary and participate in the year-long celebration. Be sure to save the date of ISSA’s 100th anniversary event, which takes place Tuesday, November 14, as part of ISSA Show North America 2023 in Las Vegas. More details regarding the event will appear on the page as they become finalized. ISSA still needs your stories and photos of individuals, products, and brands to highlight during the year! Nominate your choices today.
The U.S. Green Building Council (USGBC) has announced that registration for the 2023 Greenbuild International Conference and Expo is now open. This year, Greenbuild will take place in USGBC’s hometown of Washington, DC, from September 26–29 at the Walter E. Washington Convention Center. Greenbuild hosts the largest annual event for green building professionals worldwide, featuring informative sessions, speakers, products, and networking opportunities from all sectors of the building industry. The conference will also mark a significant milestone in the green building movement, as the site of USGBC’s 30-year anniversary celebrations. “We have a lot to commemorate at Greenbuild. Not only is it USGBC’s 30th anniversary, we also plan to debut the next version of the Leadership in Energy and Environmental Design (LEED) green building program, LEED v5, to support the built environment in addressing critical imperatives including decarbonization, equity, health, biodiversity, and resilience,” said Peter Templeton, USGBC president and CEO. “Along with our partner, Informa Connect, we are bringing together experts from around the world to share best practices, technologies and solutions that enhance sustainability, performance and quality of life throughout the built environment.” The week of Greenbuild will also feature the annual WELL Summit, hosted by USGBC partner the International WELL Building Institute (IWBI) and spotlighting the role of buildings and organizations in people’s health and well-being. The WELL Summit will provide a deep dive into WELL strategies and will feature thought leaders on its main stage and education program, all focused on delivering well-being at the enterprise level. Greenbuild attendees can register for both the Greenbuild conference and the WELL Summit. “Attendees coming to Greenbuild can take advantage of an extraordinary week of inspiration, networking, and learning,” added Templeton. To register for Greenbuild and for updates on speakers and programming, visit the Greenbuild website. Industry professionals who register by April 21 will secure the lowest prices for the 2023 conference program.
Registration is now open for APIC 2023 Annual Conference and Exposition, which will be held June 26–28 at the Orange County Convention Center in Orlando, Florida. Held by the Association for Professionals in Infection Control and Epidemiology (APIC), the three-day event attracts thousands of health care professionals from around the world each year. Infection preventionists from hospitals, surgical centers, and long-term care facilities will have the opportunity to learn about the latest research and scientific advances on subjects such as antimicrobial and diagnostic stewardship, emergency preparedness, implementation science, and research to public health and health policy. This year’s conference will feature two keynote speakers: Dr. Peter Hotez, dean of the National School of Tropical Medicine, Baylor College of Medicine, who will discuss the science behind global vaccinations, and Lisa Bodell, founder and CEO of FutureThink (an education company), who will discuss using curiosity as a competitive advantage. Visit the APIC 2023 Annual Conference and Exposition website to register.
What started out as a simple idea on a podcast has turned into an industry leading event— Cleaning & Cocktails Live. The idea: Hold an event that supports cleaning business owners and building service contractors (BSCs) in working on their businesses together, instead of doing so alone and in a hyper-competitive state. This includes establishing and empowering a community that can improve the perception of cleaning companies and benefit the overall industry. This year’s Cleaning & Cocktails Live event will take place during National Cleaning Week, on March 28–30, 2023, in conjunction with the Clean Advocacy Summit, being held March 28–29. Tickets can be purchased here for both events. Since 2021, Ricky Regalado (founder of Route and Rozalado Cleaning) and Michael Brown (founder of Swept Software) have lived the motto #StrongerTogether and have hosted events in three major cities that connect, inspire, and share knowledge with BSCs. “I scaled my company from $1 to $15M and into 20 states by working with other cleaning companies and using software.” shared Regalado. “People always ask me how that was possible, and I realized that people want more than a quick post on social media or email…they want to sit down and learn how to use my growth playbook.” John Barrett, the executive director of ISSA, attended the event in 2022 to show support for BSCs. “As soon as I walked in the room, I could feel the energy. These events feel different, and that is why ISSA is partnering with Ricky and Michael,” Barrett said. What to Expect From Cleaning & Cocktails Live A focus on winning, retaining, and expanding profitable contracts A chance to learn from industry experts on how they have won (and retained) millions of dollars of profitable contracts Speakers who own successful cleaning companies and will share their growth playbook with the attendees A copy of the growth playbook and an opportunity to apply it to your specific business during the event A group size of roughly 75–100 people, ensuring real time feedback from experts and peers Two evenings of networking with like-minded professionals in the cleaning industry, in an environment that allows deep connections to form Attendance at the all-new Vulnerability Fireside chat, where industry leaders share some of the lowest points in their professional journeys and how they overcame those moments. Who Should Attend Commercial cleaning companies with annual revenues ranging from hundreds of thousands of dollars a year to millions Residential cleaning companies that want to start offering commercial services. “We are constantly pushing ourselves to create new experiences that truly help cleaning company owners,” said Brown. “These events are so much more than cleaning services, chemicals, equipment, and software — it is about challenging ourselves as leaders to look at growth holistically across our businesses and industry. We really are stronger together.” The results speak for themselves, with past attendees sharing that they have won multi-million-dollar contracts, created new subcontracting partnerships with both parties winning together, and formed private groups for business owners to connect and support each other. If you want to grow your business with proven methods, click here to learn more and purchase tickets for the event.
Registration is now open for two competitions taking place during ISSA PULIRE 2023. The annual event, Europe’s premier international trade show dedicated to the professional cleaning and sanitation industry, takes place at the Fiera Milano exhibition center in Rho, Italy, May 9 through 11. The ISSA PULIRE 2023 Product of the Year Award recognizes the research activity conducted by companies operating within the professional cleaning, hygiene and environmental sanitation, facility management, laundry services, and logistics sectors, and rewards the effectiveness of the products placed on the market and exhibited at the event. Participation is reserved exclusively for trade show exhibitors and co-exhibitors. The deadline for submissions is March 23 with online voting opening April 23. Winners will be revealed during a ceremony hosted at ISSA Pulire on May 9. Also this year, ISSA Pulire is hosting the world’s first live cleaning industry Hackathon, titled Smart Facility: Cleaning Connected to the Future. The competition calls for teams to demonstrate how cleaners, trained and equipped with digital tools, can achieve Environmental, Social, and Governance (ESG) objectives and reach objectively measurable results. The winning team, decided by an international jury, will receive a prize of US$3,200. For further information on participation as a team or as a sponsor, contact hackathon@issapulire.com.
Sitting down to have a cup of coffee and chat with your friends is something you do every day. How would you like to do that regularly with your residential cleaning company peers from across the country and around the world? Now you can! The Association of Residential Cleaning Services International (ARCSI), a Division of ISSA, is now hosting a monthly Zoom meeting to do just that—enjoy a cup of coffee and a conversation. Hosted by Gosia Baran and RJ Patel, the monthly Coffee & Conversation brings together ISSA’s residential cleaning community to talk about crucial issues facing the industry, as well as day-to-day operational and personnel concerns. Each month, a special guest is invited to start a discussion around a topic important to the industry. In January, Liz Trotter, owner of Cleaning Profit Builders, joined the meeting to talk about goal setting for 2023 and shared a few pieces of advice. When goal setting or facing an obstacle, Trotter suggested attendees to focus on four things: Are you on track for your goal this week? If not, do you need help? From whom? What is your bottleneck? Trotter also encouraged attendees to have an accountability partner to help keep you on track to reach your goals. “Accountability partners are helpful because they help us hold OURSELVES accountable. When that meeting is coming up, we WANT to bring our best selves,” she said. Coffee & Conversation is a great place to connect with your residential community, learn a little bit, and even enjoy a cup of coffee! Win an All-Access Pass to the 2023 ISSA Show North America The ISSA Show North America is the premier cleaning convention, and for 2023, we are back in Las Vegas, November 13–16. If you attend six or more Coffee & Conversations, you will be entered into a drawing in July for an All-Access Pass to the ISSA Show! Plus, ARCSI will do a quarterly drawing for a prize if you bring a friend! For the first quarter, the prize is an All-Access Pass to the Show! Mark your calendar now and register for Coffee & Conversation!
On February 28, 2023, at 1 p.m. CT, CMM will present Germ Busters: Ongoing Strategies for Clean & Healthy Facility, a free webinar designed to help facility managers stay on track with infection prevention in 2023. During this one-hour, fast-paced webinar, a panel of infection prevention specialists will explain the best methods for cleaning and disinfection. You’ll learn: Tips to help cleaning staff focus on high-touch surfaces Cleaning plans that include the proper equipment for different types of areas Ways to measure cleaning Advice on choosing the right product for the task An explanation on the differences between cleaning, disinfecting, and sanitizing Instructions on how to identify infectious reservoirs Cleaning best practices, such as reading and following instructions, adhering to proper contact times, pre-cleaning if necessary, and training staff on proper product use And much more! The panel will also answer any questions you have regarding cleaning, sanitizing, and disinfecting during the webinar’s dedicated Q&A session. Be sure to save the date and register now for the webinar!
Registration is now open for the 2023 Restoration Strategies Conference, an event designed to help disaster restoration and building service contractor business owners, managers, and marketing staff learn how to get restoration jobs from insurance agents, claims adjusters, and property owners or managers. The two-day conference is being offered twice in 2023—once on May 22–23 and again on August 28–29—and will be held in the auditorium at ISSA headquarters, located in the Chicago suburb of Rosemont, Illinois, near Chicago’s O’Hare airport. At the event, Peter Crosa, a nationally recognized, active insurance claims adjuster who works closely with the cleaning and restoration industries, will serve as lead instructor and share strategies on how to get more work, including water damage restoration, fire and smoke restoration, and mold remediation projects. Download an event agenda, learn about accommodations, and register for the conference today. Contact Jeff Cross, ISSA/Cleanfax media director and founder of Restoration Strategies, at jeffcross@issa.com or 740-973-4236 regarding any questions about the event. Also check out the video below to hear from Crosa on why you’ll want the Restoration Strategies Conference on your schedule for 2023.
The U.S. Green Building Council (USGBC) has announced a range of updates in the primary version of its Leadership in Energy and Environmental Design (LEED) green building certification program, LEED v4. The council issued the updates to better address climate change and carbon emissions. According to the USGBC, the revisions will raise the threshold of LEED v4 to encourage greater energy performance and further align LEED v4 with LEED v4.1, which raised the bar on energy and climate upon its release in 2018. Additionally, USGBC Building Design and Construction (BD+C) and Interior Design and Construction (ID+C) projects will be able to demonstrate improvement in energy performance with LEED v4.1’s metric of energy cost or greenhouse gas emissions as well as LEED v4’s original source energy metric. “From day one, USGBC has been committed to the continuous improvements and advancement of green buildings standards. The new updates to LEED v4 affirm that climate is core to LEED,” said Peter Templeton, USGBC president and CEO. “LEED certification has been a critical tool to help empower organizations to build and improve the conditions of buildings today that address climate change.” For more on LEED certification, visit the www.usgbc.org/leed.
