ACI Survey Finds Most Americans Spring Clean
Window washing tops the list of Americans’ cleaning priorities for spring.
March 13, 2023
According to a recent survey conducted by Wakefield Research for the American Cleaning Institute (ACI), nearly three-quarters of the Americans who responded plan to spring clean annually, and 45% of them plan to clean and organize more in 2023.
Window washing was chosen as the priority cleaning chore by 75% of those surveyed, closely followed by cleaning behind furniture (74%). Other planned tasks for this spring included cleaning appliances (71%), washing bedclothes and linens (70%), and scrubbing the floors (69%).
“For many Americans, spring cleaning represents prime time for tackling grease, grime, and grout,” said Brian Sansoni, ACI senior vice president of communications and outreach. “We’re opening the windows and getting rid of a winter’s worth of dust and dirt.”
When choosing their cleaning products, 28% of those planning to spring clean were most concerned with effectiveness, 20% preferred multi-purpose cleaners, and 16% found cost to be the most important factor. The least important quality was sustainability, with just 5% concerned about that aspect.
The ACI also offers an online Spring Cleaning Strategy guide and quick spring cleaning tips.
In additional to doing a traditional spring clean, consider cleaning your digital resources as well. Check out Performing a Digital Spring Cleaning to get some ideas.
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