3 Ways to Embrace AI for a Competitive Advantage in the Cleaning Industry

In this episode of Straight Talk!, learn how to use the positive aspects of artificial intelligence to market your business.

Right now, it seems like everyone is talking about artificial intelligence (AI)—and like everything in life, it has its good and bad sides. How can you, as a cleaning professional, take advantage of the positive things it has to offer?

In this episode of Straight Talk!, ISSA Media Director Jeff Cross talks to Dean Mercado, CEO of Online Marketing Muscle, about three specific strategies that can help you leverage AI for your business. 

“Those who ignore [AI],” warns Mercado, “you’re ignoring it at your own peril.”

To learn what those three strategies are, watch the video or listen to the podcast below!

           
Posted On May 31, 2023
Topics Tags
 

Also in Business and Management

Stratus Clean
June 29, 2026 Elizabeth Christenson

Three-Tier Franchise Model & Rebranding Elevates Stratus Clean

June 29, 2026 Christian Morales

Tips for Integrating AI and Modern Tech into Your Cleaning Company

June 22, 2026 Jeff Cross

AI Mistakes: The Risks, Costs, and Realities

June 18, 2026 Jeff Cross

The Startup Window: Where New Cleaning Accounts Are Won or Lost

Sponsored in Business and Management

DCS Global
May 18, 2026 Sponsored by Novonesis

Where Cleaning Contracts Are Really Won or Lost

July 17, 2025 Sponsored by Sofidel

The Sofidel Standard: A Bold Sustainability Journey With a Conscience

July 3, 2025 Sponsored by City Wide Facility Solutions

Operational Excellence at Scale: The City Wide Solution to Facility Management

October 7, 2024 Sponsored by Spartan

Transforming Clean: An Inside Look at the Healthy Green Schools & Colleges Program

Recent News

sports stadium, soccer stadium

EPA and FIFA Partner for World Cup Health

Read the July/August 2026 Issue of CMM Online

Finding a Restroom in Boston Got Easier

ISSA Releases 2025–2026 Advocacy Impact Report

3 Ways to Embrace AI for a Competitive Advantage in the Cleaning Industry
Share Article
Subscribe to CMM